Airy Wave 애리 웨이브: You Can Have Hair Like Your Favourite Korean Drama Idols With This Best Perm And Cut Innovation
There are endless ways to perm your hair. From Cold Perm to Ceramic Perm to Digital Perm to Root Perm to Japanese Perm to Korean Perm to S-Curl, C-Curl and J-Curl. Amongst them, the current trend that has been highly-raved is the Korean Perm. But what makes the Korean Perm so popular amongst Singaporean women? Why do we dream of having hair like the K-drama celebs? Ultimately if you think about it, it is the entire Korean hairstyle and look that we are obsessed with, not just a Korean Perm. So our hair designers at Be Salon have carefully analyzed the Korean hairstyles, and the concept mainly comprises three hairdressing components — Haircut, Perm, and Treatment.
Firstly, there is a specific method of haircut in a Korean hairstyle which focuses a lot on contouring to complement your unique face shape. From your fringe to your side burns, the goal is to create the illusion of a smaller face. The overall layering of the hair will also need to take the next perming step into consideration to ensure that the hairstyle looks balanced.
Next, the perm direction and placement needs to enhance the contouring objective and frame the jawline to achieve the V-shaped face. Curls should be loose and big to create more natural-looking volume.
Hair treatment is definitely essential to create the Korean hairstyle as it needs to have the healthy shine, and the perming process usually dries the hair.
Therefore, it is not just a "Korean Perm". It is the whole package comprising the right haircutting technique, the right perm processing and solution, and the right treatment to ensure longlasting soft curls. With the concept of these three components in mind, Be Salon created a new innovation – Airy Wave. This innovation is a combination of fine haircutting techniques and a specially-formulated perming solution which helps to strengthen the hair with every curl.
Unlike Koreans, Singaporean's hair texture is more frizzy and fine due to our humidity and lifestyle. We don't spend much time taking care of our hair on a daily basis, which leads to unhealthy porous cuticles. In order to achieve smooth beautiful curls, healthy hair is essential. Hence, we formulated a perm solution which is infused with nourishing ingredients like Arginine (protects hair from harsh heat), Aloe Vera (promotes shine and moisturise hair), enhanced Keratin (strengthening hair) and natural oils (nourish hair) to minimising hair damage during the perming process and achieve a healthier shiny finishing. It is crucial to ensure the nourishments are lightweight to still maintain an airy bounce in the curls instead of weighing them down. The intensity level of perm solution and processing time need to be well-controlled as these factors will determine the outcome of the curls.
The haircut is just as important as the perming process. Without an expert who knows how to shape your hair correctly for perming, the curls will turn out to be uneven and lack the "Korean Perm" effect. Everyone has different facial feature proportions and hair textures so our professional hairstylists will need to evaluate your face shape before customising the ideal haircut to frame your face in the most flattering way.
“9 BENEFITS OF AIRY WAVE
1. Easily manageable everyday
2. Beat Singapore’s humidity and last throughout the day
3. Adds natural-looking volume
4. Smooth and healthy shine finish
5. Slimming effect on face
7. Contains antioxidants like Arginine which protects hair from harsh heat
8. Contains Enhanced Keratin which strengthens hair
9. Pocket-friendly choice!
”
Effortless and natural, yet defined and sophisticated. Airy Wave is an easy-maintenance innovation that can last around 3 to 6 months depending on your lifestyle, hair texture and hair growth rate. To prolong the waves, use a gentle shampoo and conditioner that is recommended for your hair type. Our team of experts will be able to advise you on the right home care products. Blow dry your hair with finger twirling motions under medium heat to create soft airy waves and minimise loss of moisture. You may add a hair styling product on days you want the waves to be more prominent and bouncy. Rest assure that your designated hairstylist will provide more guidance on the after-care.
Truth be told, you don't need to burn a hole in your wallet at a Korean hair salon nor have a Korean hairstylist just to get a Korean Perm. All you need is a reliable salon with experienced hairstylists who understand your hair texture under the humid conditions of Singapore, and how to personalise the hairdressing techniques that is most suitable for you using the right treatments and equipments.
Not sure if your hair texture is suitable for Airy Wave? Schedule for your free consultation session to let our hair experts assess the condition of your hair and advise the attainable hairstyles for you.
Ask for the Airy Wave makeover now!
EXCLUSIVE MAJOR DISCOUNT FOR OUR READERS!
AIRY WAVE
What you will be getting: Personalised Haircut + Treatment-Infused Perm + After-Perm Treatment
Mid: $299 + GST (U.P. S$387 + GST)
Long: $339 + GST (U.P. S$437 + GST)
Terms & Conditions
• Quote #AiryWaveByBeSalon during your visit
• Valid from 1 July 2020 to 31 July 2020
• Cannot be used in conjunction with other promotions/membership discounts